Marketplace photo and video guidelines

Using photo and video in your listings

Photos and videos can help sell your item to potential buyers, but it’s important they accurately represent the item you’re selling.

If you don’t follow the guidelines below, we may:

• remove the photos or videos from the listing
• hide the listing from search results until the images comply.

Problems uploading photos?
Resizing the image can help. Find out what to do if you’re having trouble adding photos to your listing.

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Photo and video guidelines 

Use these guidelines to make sure your photos and videos comply with Trade Me rules for Marketplace listings. This policy is specifically for in-trade sellers, but it’s a good guide for casual sellers too.

Yes

• Large, clear images of the item for sale.
  Small, transparent watermarks (ownership or attribution only) – up to 5% of image area, at least 50% transparency.
• Photos clearly show any product flaws or defects.
• Other items in the photo are only there to help the buyer.
• Videos comply with the Marketplace video terms and conditions (video available to Top Sellers and Stores only).
• Images you own, or have permission from the owner to use.

 No

• Main photo doesn't show the item for sale.
•  Watermarks, logos, artwork, photo borders or text conveying messages (e.g. low stock availability or other marketing).
• Watermarks/logos larger than 5% of image area, or less than 50% transparency.
• Contact details, website addresses or any other branded marketing.
• Images that breach Intellectual Property Rights (e.g. images found online).

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Photo specifications

•  At least 500px on any one side
• Up to 5MB
• PNG, JPG, BMP, or GIF

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