Sponsored listings_ Any body tried it yet?
TM are trying a sponsored listings feature through tradevine. Its a beta feature at present only available to a few traders on tradevine. Anybody used it? And if so any success? What are the costs/ click?
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I now have an answer. Its about 18 cents/ click. As a result of 16 clicks I sold 1 item. Sale price of item $25, cost of the 16 clicks, $4.50. So just on that trial I cannot see it being of value. The trouble is you want to promote your hard to sell items, but there is no option to select which item you you wish to promote, it promotes all of your present listings
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It's only just showed up in my Tradevine account. I would presume not worth it for most sellers.
People on Trade Me are looking for a bargain with most searching for a product and then sorting by lowest price. So, in most cases you're advertising a product, but not really your product, if that makes sense. Because people see it, and then immediately search the product name and sort by lowest price. Yes, not everyone does this, but enough that paying 16 cents a click makes it uneconomical.I could see it potentially working with high margin low competition products, or unique branded products.
Might give it a go with a small budget and will leave an update in the Business Sellers forum if I do.
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And I agree, not being able to choose which products you advertise is ridiculous.
Trade Me talks about their algorithm knowing which products to push, but honestly, the Trade me devs can't even figure out how to get products put into the correct categories. A machine learning algorithm is probably a bit out of their ability.
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